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	<title>Sound Strategies</title>
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	<link>http://www.soundst.com</link>
	<description>Search Engine Optimization (SEO)</description>
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		<title>Business Gets Down and Dirty on the Beach</title>
		<link>http://www.soundst.com/2013/04/2013-avp-schedule/</link>
		<comments>http://www.soundst.com/2013/04/2013-avp-schedule/#comments</comments>
		<pubDate>Tue, 16 Apr 2013 00:29:33 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=1033</guid>
		<description><![CDATA[The business of beach volleyball takes a turn for the worse as Donald Sun and the AVP endanger the future of the entire sport in reckless grab for power. As an internet service provider for numerous news and sports outlets, and an avid fan and player for countless years, I felt that I couldn&#8217;t stay silent on this subject any longer.  Late... <a href="http://www.soundst.com/2013/04/2013-avp-schedule/" title="Continue to Business Gets Down and Dirty on the Beach" class="read-more-link">Learn more</a>]]></description>
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		<title>ScotusBlog Wins Coveted Peabody Award</title>
		<link>http://www.soundst.com/2013/03/scotusblog-wins-coveted-peabody-award/</link>
		<comments>http://www.soundst.com/2013/03/scotusblog-wins-coveted-peabody-award/#comments</comments>
		<pubDate>Thu, 28 Mar 2013 20:41:23 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=1005</guid>
		<description><![CDATA[Congratulations to the team at the SCOTUS Blog for winning the coveted Peabody Award for excellence in electronic media!  This is the first time in the 72 year history of the awards that a blog has won a Peabody Award.  The blog was described as  &#8220;a  treasure trove mostly of text &#8211; archival material, updates, analysis - about the daily and historic... <a href="http://www.soundst.com/2013/03/scotusblog-wins-coveted-peabody-award/" title="Continue to ScotusBlog Wins Coveted Peabody Award" class="read-more-link">Learn more</a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Newsletter Woes &#8211; Say Goodbye to ConstantContact</title>
		<link>http://www.soundst.com/2012/10/constantcontact-review/</link>
		<comments>http://www.soundst.com/2012/10/constantcontact-review/#comments</comments>
		<pubDate>Wed, 03 Oct 2012 21:02:53 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=965</guid>
		<description><![CDATA[So you worked hard and built up a sizable opt-in email list which has become an important part of your marketing strategy, well don&#8217;t get too comfortable because some email providers have no desire to defend your efforts.  What follows may sound like a gripe solely against ConstantContact, but I suspect they are not alone. The Facts A client worked hard... <a href="http://www.soundst.com/2012/10/constantcontact-review/" title="Continue to Newsletter Woes - Say Goodbye to ConstantContact" class="read-more-link">Learn more</a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Content is King!</title>
		<link>http://www.soundst.com/2012/09/content-is-king/</link>
		<comments>http://www.soundst.com/2012/09/content-is-king/#comments</comments>
		<pubDate>Wed, 12 Sep 2012 14:31:08 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=953</guid>
		<description><![CDATA[I was flattered when Dan Abrams came to me in the Spring of 2009 asking for our support in building Mediaite.  It was quite a challenge and we had some early struggles handling the traffic and optimizing the WordPress application, but we got through it.  We have been involved with nearly all of their properties and continue to support their efforts. It came as... <a href="http://www.soundst.com/2012/09/content-is-king/" title="Continue to Content is King!" class="read-more-link">Learn more</a>]]></description>
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		<title>Scotus Blog Calls The Healthcare Decision Right (and we help a bit)</title>
		<link>http://www.soundst.com/2012/07/scotus-blog/</link>
		<comments>http://www.soundst.com/2012/07/scotus-blog/#comments</comments>
		<pubDate>Mon, 09 Jul 2012 01:51:29 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=921</guid>
		<description><![CDATA[Justice Roberts deciding vote and the SCOTUS (Supreme Court of the United States) majority opinion that the individual healthcare mandate was constitutional will certainly have implications for everyone. Personally I have my own opinion, but that is really not relevant here. Our mission at Sound Strategies is to ensure that our clients deliver their message to their audience. We received an intriguing... <a href="http://www.soundst.com/2012/07/scotus-blog/" title="Continue to Scotus Blog Calls The Healthcare Decision Right (and we help a bit)" class="read-more-link">Learn more</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Love Stinks and so does your Video!</title>
		<link>http://www.soundst.com/2012/04/love-stinks-and-so-does-your-video/</link>
		<comments>http://www.soundst.com/2012/04/love-stinks-and-so-does-your-video/#comments</comments>
		<pubDate>Tue, 24 Apr 2012 15:54:25 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>
		<category><![CDATA[SEO Talk]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=911</guid>
		<description><![CDATA[The emphasis on web video continues to increase exponentially. Many business owners are spending significant time and money on video. They believe that just by adding videos to the web it will create new sources of traffic to their websites. The actual reality is quite different and very few efforts result in a positive return on investment. Yawn, Bedtime Viewing... <a href="http://www.soundst.com/2012/04/love-stinks-and-so-does-your-video/" title="Continue to Love Stinks and so does your Video!" class="read-more-link">Learn more</a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Steven Paul Jobs 1955 &#8211; 2011</title>
		<link>http://www.soundst.com/2011/10/steven-paul-jobs-1955-2011/</link>
		<comments>http://www.soundst.com/2011/10/steven-paul-jobs-1955-2011/#comments</comments>
		<pubDate>Sun, 09 Oct 2011 03:26:50 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>
		<category><![CDATA[SEO Talk]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=805</guid>
		<description><![CDATA[I haven&#8217;t been writing very much lately, we are just too damned busy and nothing really notable (in my opinion) has been happening in the world of technology.  However, today is a bit different and I was saddened by the loss of Steve Jobs who proved (as many others have before him) that money and success cannot guarantee a long life. ... <a href="http://www.soundst.com/2011/10/steven-paul-jobs-1955-2011/" title="Continue to Steven Paul Jobs 1955 - 2011" class="read-more-link">Learn more</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Website Goals and Lousy Haircuts</title>
		<link>http://www.soundst.com/2011/02/website-goals/</link>
		<comments>http://www.soundst.com/2011/02/website-goals/#comments</comments>
		<pubDate>Tue, 15 Feb 2011 04:51:45 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>
		<category><![CDATA[SEO Talk]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=707</guid>
		<description><![CDATA[Welcome to our Google PageRank PR6 website that has absolutely has no useful rank for any phrases that matter.  We are well respected in the SEO (search engine optimization) world and long ago lost count of all our successful campaigns.  People often come to us and point out that our website does not rank prominently for any phrases related to SEO and have the... <a href="http://www.soundst.com/2011/02/website-goals/" title="Continue to Website Goals and Lousy Haircuts" class="read-more-link">Learn more</a>]]></description>
		<wfw:commentRss>http://www.soundst.com/2011/02/website-goals/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Web Content Quality for Media Sites</title>
		<link>http://www.soundst.com/2011/02/web-content-quality-for-media-sites/</link>
		<comments>http://www.soundst.com/2011/02/web-content-quality-for-media-sites/#comments</comments>
		<pubDate>Fri, 11 Feb 2011 23:10:01 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>
		<category><![CDATA[SEO Talk]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=686</guid>
		<description><![CDATA[The NY Times published an online article today titled Web Words That Lure the Readers which featured the Huffington Post and stated that 35% of their traffic comes from organic search. On the surface, this seems like discouraging news for their competition. The article makes it sound as though they have a stranglehold on the market.  If we dig a... <a href="http://www.soundst.com/2011/02/web-content-quality-for-media-sites/" title="Continue to Web Content Quality for Media Sites" class="read-more-link">Learn more</a>]]></description>
		<wfw:commentRss>http://www.soundst.com/2011/02/web-content-quality-for-media-sites/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PMC Magazine &#8211; Unique WordPress Experience</title>
		<link>http://www.soundst.com/2011/01/pmc-magazine/</link>
		<comments>http://www.soundst.com/2011/01/pmc-magazine/#comments</comments>
		<pubDate>Sat, 01 Jan 2011 13:16:14 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Recent Launches]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=538</guid>
		<description><![CDATA[We had the privilege of working with Patrick McMullan and his incredible team in developing the new PMC Magazine site designed by Carmen Yazejian at Network9.  Just meeting Patrick was an honor as he is certainly a media icon. Patrick&#8217;s ability to make the correct choice is not just limited to his photos, but also extends to the people he... <a href="http://www.soundst.com/2011/01/pmc-magazine/" title="Continue to PMC Magazine - Unique WordPress Experience" class="read-more-link">Learn more</a>]]></description>
		<wfw:commentRss>http://www.soundst.com/2011/01/pmc-magazine/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>The Vogue Vibes &#8211; Where Fashion Meets Music</title>
		<link>http://www.soundst.com/2010/12/the-vogue-vibes-where-fashion-meets-music/</link>
		<comments>http://www.soundst.com/2010/12/the-vogue-vibes-where-fashion-meets-music/#comments</comments>
		<pubDate>Thu, 16 Dec 2010 01:41:54 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Recent Launches]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=630</guid>
		<description><![CDATA[We built and lauched several prominent fashion blogs in the last year or so and jumped at the chance to build a new fashion and music blog for Lauren Valenti.  The layout an design were her own creations and the blog was an instant success.  She set a record getting her first 1000 twitter followers.  Lauren&#8217;s incredible writing quickly established... <a href="http://www.soundst.com/2010/12/the-vogue-vibes-where-fashion-meets-music/" title="Continue to The Vogue Vibes - Where Fashion Meets Music" class="read-more-link">Learn more</a>]]></description>
		<wfw:commentRss>http://www.soundst.com/2010/12/the-vogue-vibes-where-fashion-meets-music/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Abrams Media &#8211; Recipe for Success</title>
		<link>http://www.soundst.com/2010/10/abrams-media/</link>
		<comments>http://www.soundst.com/2010/10/abrams-media/#comments</comments>
		<pubDate>Fri, 15 Oct 2010 13:01:10 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=463</guid>
		<description><![CDATA[Dan Abrams came to us in the spring of 2009 with an ambitious plan to launch five unique websites in less than a year. He had already engaged the design services of Rex Sorgatz, one of today’s top media site designers, to do the graphic design. After hundreds of man-days of strategizing, programming, implementing, and tuning we are proud to... <a href="http://www.soundst.com/2010/10/abrams-media/" title="Continue to Abrams Media - Recipe for Success" class="read-more-link">Learn more</a>]]></description>
		<wfw:commentRss>http://www.soundst.com/2010/10/abrams-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>WordPress Optimization – Case Study</title>
		<link>http://www.soundst.com/2010/09/wordpress-optimization-case-study/</link>
		<comments>http://www.soundst.com/2010/09/wordpress-optimization-case-study/#comments</comments>
		<pubDate>Thu, 23 Sep 2010 14:49:41 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=409</guid>
		<description><![CDATA[A client came to us through a host that we work very closely with.  Their home page  was taking 12-20 seconds to load.  They were using WordPress with a typical collection of plugins.  We were able to reduce the page load time to just 1.2 seconds by addressing several distinct elements.]]></description>
		<wfw:commentRss>http://www.soundst.com/2010/09/wordpress-optimization-case-study/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creating a Separate Domain for Your Blog</title>
		<link>http://www.soundst.com/2010/09/external-blogs/</link>
		<comments>http://www.soundst.com/2010/09/external-blogs/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 20:46:51 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[SEO Talk]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=320</guid>
		<description><![CDATA[Blogs can be a very effective tool to create foot traffic, build organic rank, and acquire valuable relevant inbound links for any web site.  A decision must be made whether to integrate the blog as a sub-directory within an existing domain or to create an entirely new domain.  ]]></description>
		<wfw:commentRss>http://www.soundst.com/2010/09/external-blogs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Event Planning and Management &#8211; Case Study</title>
		<link>http://www.soundst.com/2010/08/event-planning-and-management/</link>
		<comments>http://www.soundst.com/2010/08/event-planning-and-management/#comments</comments>
		<pubDate>Sun, 15 Aug 2010 12:03:53 +0000</pubDate>
		<dc:creator>Andy LoCascio</dc:creator>
				<category><![CDATA[Cases Studies]]></category>

		<guid isPermaLink="false">http://www.soundst.com/?p=268</guid>
		<description><![CDATA[The leading Washington, DC based event planning and management firm came to us with an existing website that had no first page rank for any keyword phrases other than their company name.  The site was well established, had a moderate amount of content, and no penalties.]]></description>
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